Customer Loyalty Statistics - Featured Image

25+ Insightful Customer Loyalty Statistics for 2021

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The core of customer loyalty is building a trusting relationship with consumers. While customers like to know what they’re getting, companies depend on consumers’ loyalty for the larger part of their revenue. A loyal customer looks for familiarity, reliability, and consistency from brands. They will thus buy a product even if it’s not currently widely […]

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25+ Impressive Branding Statistics for 2021

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What’s in a name? For companies that want to succeed, the answer is — everything. But branding is much more than just the name. A brand is the emotion and story behind a business that the company relays to its customers through everything it does. The concept has become very prevalent in the last few […]

Black Friday Stats - Featured Image

20 Fascinating Black Friday Stats You Need to Know in 2021

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For the first time, images of huge, lined-up crowds armed with excitement and promo leaflets didn’t travel the world on Black Friday 2020. Instead, the shopping holiday was preceded by uncertainty in the retail industry as the global pandemic didn’t allow for mass gatherings. As you’ll learn from these Black Friday stats, this shopping holiday […]

Online Reviews Statistics - Featured Image

35 Online Reviews Statistics to Underscore the Power of Social Proof [2021 Edition]

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Social proof is the unspoken force that fuels our deep-seated biases toward word-of-mouth recommendations. Otherwise known as informational social influence, this psychological phenomenon teaches us how to behave correctly in a given situation based on others’ observable actions and opinions. In this day and age, there’s no richer source of social proof than online reviews. […]